'Hanging picnic' by Jill Burrow
Jill Burrow is an American set designer, photographer and mother of two based in the Midwest. Her work ranges from still life to fashion. Jill seeks to intrigue observers by teetering the line between reality and surrealism. In her imagery she combines the ordinary with the uncommon, while using beauty as an anchor to tell a story.
She resignifies the classic picnic with a wonderfull series called 'Hanging picnic' for Arles Studio with our tableware.
How do you define yourself and what you do?
I would define myself as an artist, first and foremost. I care deeply about design and the ability design has to change your mood, or help you see parts of yourself that you couldn't before. I use photography as a means to capture what comes from my head so others can partake as well.
How would you describe your creative process?
My creative process is always evolving as I grow as an artist and it does vary from project to project. I usually start by having an objective, like working with a certain product or brand. I then try to imagine all the possibilities, how I can make this product really be seen by the viewer. I then dream as big as possible and find a way to make it work (which is the most challenging part). I then set up, take photos, and then tear down. This part of the process can take 8-40 hrs of work. My process can really be so time consuming because I am working to defy gravity, and present the world in a surreal way. Then I edit and sit back with a hot cup of coffee and gaze at my work. I also try to take note of what worked and what I can improve next photoshoot.
Where do you find inspiration?
I find inspiration everywhere! I find that nature shows me signs all over the place. I find patterns in the way a tree interacts with a corresponding building behind it. I also find inspiration from all the wonderful designers and artists that came before us. They say that nothing is truly original because we're all circulating creative ideas and improving and changing and adapting. We are all so connected in our creative conscience, it's very cool.
What can you tell us about your path in food and which do you consider the meeting points between art and food?
I would say that when my art and food met was when I realized that food is truly so diverse. Food is utterly beautiful and it's a medium that is quite simple to manipulate. I think the reason my food art is so successful is because while food is easily manipulated it's also extremely recognizable by humankind so when you alter it, it really makes you think twice.
Tell us more about creating 'Hanging picnic' for Arles.
My project with Arles was so fun! And challenging! Haha I really wanted to present the picnic in a different way than it has been presented on social media recently. The picnic is really trendy right now and I wanted my project with Arles to stand out. I designed the basic principles of hanging the picnic and then I got to working on it. The project took two production days, which probably amounted to about 30 hours of work overall. I was setting up production by myself as well so it was a lot of hard work and sweat but it was totally worth it!
Future projects and things you would like to do.
I would love to continue to produce work that I'm proud of. Of course, I'd also love to work with amazing brands. My main goal though, is to find a way to really invest in making my work a means to provide for my family and make a life for them. If I can do that I'll be happy!
More about Jill Burrow.